Backed by years of industry experience, KELTX is created by James Earp, Dylan Myers, Tom Rawlings, Josh Mares, and Luke Watson Read — a team with deep roots in gym ownership, coaching, and delivering high-impact fitness events. Together, they’ve trained thousands of people, hosted everything from grassroots competitions to arena-scale races, and understand what makes a fitness event not just successful — but meaningful.
At its core, KELTX is a hybrid fitness race — a fast-paced combination of running, cardio machines (ergs), and functional fitness challenges. Competitors move through a structured course designed to test strength, endurance, and teamwork. Expect machines like rowers and ski-ergs, weighted and bodyweight movements, and high-energy running segments between zones. The format is simple to follow, tough to complete, and built to push your limits — regardless of your training background.
HYBRYD is the headline sponsor for KELTX, bringing its established name in the hybrid fitness space and aligning perfectly with the values of the event. Additional sponsorship opportunities are open across the course, including station branding, warm-up zones, signage, and media features — ideal for brands looking to engage with an active, switched-on audience.